Hello Incredible: Akkodis takes the lead and shows how smart rebranding is done!
The guiding idea of Akkodis is: „Engineering a Smarter Future Together“. This also shows clearly in the new rebranding of its German headquarters near Stuttgart. A modern, brand-focused office design is becoming ever more central in times of working from home. Office spaces have to make the „Brandspirit“ tangible. The company brand should not be made visible only on the outside of the building façade.
Good branding runs like a common thread through the interior design. It should not only win the client over, but also make the space feel good for the company's own staff. In many companies, fixed office days have to be agreed. A sad trend. “Akkodis proves how modern office design becomes an eye-catcher through signage,” says Dennis Winter, project manager at BlaueErdbeere.
Thoughtful spatial design encourages innovative thinking and conversation among colleagues. You will look in vain for white walls at Akkodis. Instead you find attractive pictorial motifs, modern wood acoustic cladding with moss, and branding. The Akkodis logo runs through every meeting room and office. With little effort, empty walls were upgraded with Acrylox letters. Dried-out yucca palms were replaced with trendy jungle walls.
A thoroughly successful rebranding project. “BlaueErdbeere designs modern office concepts of tomorrow together with your clients, and does so as individually, flexibly, rollout-ready and cost-efficiently as possible. With BlaueErdbeere, your office becomes a magnet for staff and your brand can be experienced,” emphasises Fabienne Horch, Marketing and Digital Signage at BlaueErdbeere.
Thoughtful spatial design encourages innovative thinking and conversation among colleagues. You will look in vain for white walls at Akkodis. Instead you find attractive pictorial motifs, modern wood acoustic cladding with moss, and branding. The Akkodis logo runs through every meeting room and office. With little effort, empty walls were upgraded with Acrylox letters. Dried-out yucca palms were replaced with trendy jungle walls.
A thoroughly successful rebranding project. “BlaueErdbeere designs modern office concepts of tomorrow together with your clients, and does so as individually, flexibly, rollout-ready and cost-efficiently as possible. With BlaueErdbeere, your office becomes a magnet for staff and your brand can be experienced,” emphasises Fabienne Horch, Marketing and Digital Signage at BlaueErdbeere.
„Working with BlaueErdbeere is a real highlight for me. By now we have successfully carried out the rebranding at a large number of our sites and in doing so created many visual highlights. Above all, the individual design and the realisation of our at times extraordinary ideas make the collaboration so successful“, stresses Tino Glatze – Vice President Division Mobility Solutions.
