Visions and innovations begin with the founding of a brand! Through an attention-grabbing brand presentation in the space, the brand can be experienced. A fine example of this is the brand presentation of the newly founded OecherLabs.
Here BlaueErdbeere Aachen supplied a striking sign made of milled acrylic letters mounted on spacers. As the central design element of the interior, the brand “OecherLab” was brought to life in this way. Across 200 square metres, the OecherLab will in future bundle visions, goals and projects for the digital Aachen of tomorrow. Opened at the end of March 2021, the first future space on Kapuzinergraben will – together with women and men from Aachen, people driving innovation, business and politics – find answers to the urban challenges of a digital future.
Stadt Aachen, Department of Business, Science, Digitalisation and European Structural Funding.
„The brand lettering is a successful eye-catcher and a design highlight of the office design”, says Niki Küch, managing director of BlaueErdbeere Aachen.



